Rim/Wheel Custom Coloring by AWRS of WI
High quality finishes with powder coating or paint. Over 10,000 colors to choose from!!!
Don’t buy new wheels!! Let us customize your original factory wheels. Original factory wheels use much higher quality metal than aftermarket wheels that are mostly made in China. We can usually do a full refinish with color change for less money than new aftermarket wheels and have them done in a day or two.
Wheel Powder Coating
Powder coating is an ultra durable finish available in thousands of colors. Click the learn more…
Custom Painting
Professional computer matched painting when you need that color to be perfect.
Wheel Prepping
The prep work is everything when it comes to the finish and durability. Your wheels will go through multiple levels of prep before finishing. This ensures the finish lasts for years
CLEAR COATING
ALL WHEELS are protected with a full wheel clear coat for ultra durability whether we are painting or powder coating.
CERAMIC COATING
Ceramic coating provides an added layer of protection that repels dirt, brake dust, chemicals and salt while enhancing the shine and making wheels easier to clean
There Is No Limit to Your Choices with over 10,000 Available Colors
Ready to upgrade your wheels?
Contact our team today for a free estimate and discover why drivers throughout Wisconsin trust us for professional wheel customization, refinishing, and repair.
Many services can be completed with fast turnaround times, so you’ll be back on the road with wheels you’ll be proud to show off.
Call or text Alloy Wheel Repair Specialists at (414) 367-2222 or use the form to request an estimate.
Frequently Asked Questions About Wheel Customizations
Find answers to common questions asked about our wheel custom coloring service.
What is wheel custom coloring?
Wheel custom coloring is the process of changing or restoring the appearance of your wheels using professional powder coating or computerized paint matching. Whether you want to match the original factory finish or create a completely custom look, our expert technicians can help bring your vision to life.
Can you match my vehicle or factory wheel color?
Yes. We offer computerized paint matching to exactly match original factory wheel finishes and we also provide thousands of custom powder coating colors if you’re looking for a unique style.
Is powder coating the best option for customizing wheels?
For many drivers, yes. Powder coating provides a durable, smooth even finish that offers excellent resistance to road salt, brake dust, and everyday wear and tear. It’s one of the longest-lasting finishes available, making it ideal for Wisconsin roads and weather.
Do you repair wheel damage before customizing the finish?
Absolutely. Before applying a new finish, we repair curb rash, bends, cracks, corrosion, and other damage as needed. Starting with a properly repaired wheel helps ensure the final finish looks great and lasts for years.
Give Your Wheels a Custom Look That Lasts
Whether you want to restore your factory finish or create a one-of-a-kind custom look, Alloy Wheel Repair Specialists of Wisconsin has the experience, equipment, and color options to make it happen. From factory color matching to premium powder coating in thousands of colors, we’ll help transform your wheels with a durable, professional finish built to last.